White-label · WooCommerce only · Agencies only

The WooCommerce fixer agencies call.

Your team is maxed out, the client's store is on fire, and the last freelancer emailed your client directly. I'm the opposite of that.

A senior solo WordPress & WooCommerce specialist who fixes, speeds up, and future-proofs ecommerce stores under your brand. Same expert every time. Your client never knows I exist.

PSDgator has served agencies since 2007 — 10,000+ projects for the likes of Fiverr, 99designs & 3M. Now focused entirely on WooCommerce. My story →

Signs your NDA Never contacts your client Staging-first, always
client-store — audit.log
# handed over by agency, Monday 09:14
checkout_flowFAILING
lighthouse_mobile44 / 100
wcag_2.1_aa31 issues
# after fix, same day →
checkout_flowPASSING ✓
lighthouse_mobile94 / 100 ✓
wcag_2.1_aacompliant ✓
Delivered under your brand
★ Flagship service 01

Page-builder exit & rebuild

Elementor v3 and Divi are usually the real reason a client's WooCommerce store can't get fast — and no plugin can optimize its way out. I rebuild the store on a lightweight foundation (GeneratePress + GenerateBlocks, or Kadence) so the speed gains finally stick. Design preserved, WooCommerce templates rebuilt, zero downtime.

Design preserved, weight removedPixel-close to the original — without the bloat that made it slow.
WooCommerce templates rebuiltProduct, cart, checkout and archive templates rebuilt on the new stack — commerce logic intact.
A performance ceiling optimization can't reachThe rebuild breaks the score cap that caching plugins physically cannot.
Content migrated, URLs preserved, staging-firstEvery page moved and verified, redirects mapped, forms re-wired. The live store keeps selling until a switch that takes minutes.
Example: A Divi store was capped at a 58 mobile score no matter how much was optimized. Rebuilt on GenerateBlocks, the look preserved, it broke 90+ — impossible on the original builder. Page weight: ~3.2 MB → ~820 KB.

Page weight: before vs. after rebuild

Typical Elementor store vs. GenerateBlocks rebuild (KB, lower is better)
Elementor / Divi Lightweight rebuild

Mobile Lighthouse — capped vs. rebuilt

Optimization plateaus; the rebuild breaks through
Optimized only
After rebuild

Why there's no "convert" button — and why that's the whole point

Elementor layoutproprietary format
✕
Automated converterNelio Unlocker shut down · none reliable in 2026
→
Manual rebuildevery page rebuilt by a human
Elementor stores layouts in its own format that doesn't translate to standard blocks — so there is no automated migration path. Every page is a manual rebuild. That's exactly the specialist work you don't want tying up your own team, and exactly what a tool can't take from me.
Recommended Exit the builder entirely

Full rebuild on GeneratePress + GenerateBlocks or Kadence. Native blocks, clean markup, no lock-in, the highest ceiling — and the store is ready for block checkout and whatever WooCommerce ships next.

From €1,900 · typical €2,500–4,500, quoted by template count
If the agency must stay on Elementor Elementor v3 → v4 atomic migration

Elementor's v4 architecture is genuinely leaner — but legacy v3 widgets don't get faster on their own, and moving a mature store to v4 is rebuild-scale work. Same discipline, same staging-first process, different destination.

Quoted per store — usually 60–80% of a full exit

The agency's overflow WooCommerce desk

→ Design agencies that outsource the build → Marketing agencies managing client stores → SEO agencies needing speed & technical fixes → Freelance consultants scaling past solo

Trusted by digital agencies all around the world

Fiverr 99designs 3M Grant Cardone Viddyoze WishList eFront Lighthouse Amazing Paretria

10,000+ projects delivered for agencies since 2007.

Why a solo specialist beats a dev shop

The big white-label shops sell you 150 developers and an account manager. For a WooCommerce fix, that's a rotating junior and a game of telephone.

When a client's WordPress store is broken, slow, or failing compliance, you don't need a team — you need one person who already knows exactly where WooCommerce and WordPress break, picks up the phone, and gets it done. No ticket queue. No handoff between three developers who've never seen the store.

That's the whole pitch: you deal with me, the same senior specialist, every single time — with the confidentiality and staging discipline the freelancer who burned you never had.

The honest comparison

What handing me the job actually gets you

The same table the big shops use to sell against freelancers — read it the other way.

Me — solo specialist
Big white-label shop
Random freelancer
Who does the work
The same senior specialist
Whoever's free that week
One person, variable skill
WooCommerce depth
It's all I do
Broad team, thin per-niche
Hit or miss
Confidentiality
NDA, zero client contact
Usually solid
Often unreliable
Point of contact
Me, directly
Account manager layer
Direct
Turnaround on a fix
Same-day possible
Queued behind builds
Whenever they surface
Best for
Fixes, speed, compliance
Large multi-page builds
Cheap one-offs
★ Flagship service 02

EAA / WCAG accessibility compliance

The European Accessibility Act has been enforceable since June 2025 — the first lawsuits are already filed, national authorities are ordering corrections and naming names, and fines run up to €1M+ depending on the country. A whole client base of WooCommerce stores is non-compliant right now. That's remediation your agency can sell and hand to me. Real manual remediation — not an overlay widget.

What automated tools actually catch

Share of WCAG issues found by scanners vs. requiring a human
Auto-detected (~30–40%) Needs a human (~60–70%)
✓
Keyboard-navigable checkout — logical tab order, no traps
✓
Labeled form fields & ARIA-announced errors
✓
Meaningful alt text on every product image
✓
Visible focus states & sufficient contrast
✓
Published accessibility statement (the law requires it)
An "AI accessibility overlay" is not compliance
  • The FTC finalized a $1,000,000 order against the biggest overlay vendor for claiming its AI made sites compliant. It doesn't.
  • Overlays are not recognized by the DOJ, the WCAG working group, or the NFB.
  • 25% of accessibility lawsuits now name the overlay widget as part of the problem — and businesses relying on overlays saw a 62% spike in lawsuits year over year.
  • The new "AI accessibility agents" help draft fixes — they still catch only 30–40% of violations. The rest is human judgment, and that's the part with legal weight.
Example: An EU homeware store failed 30+ WCAG checkpoints at checkout. I remediated the full flow by hand and delivered the required accessibility statement — audit-ready in under three weeks.
1
Audit — manual purchase-path walkthrough (keyboard + screen reader), prioritised report in your brand. Sell it across your whole client list.
from €650
2
Remediation — every finding fixed in code, checkout fully keyboard-navigable, statement published, re-tested.
from €1,800
3
Statement only — the legally required accessibility statement, written and published fast for clients who need the page now.
€250
★ Flagship service 03 · New

Block checkout migration — without breaking payments

WooCommerce is pushing every store off the classic shortcode checkout and onto the block checkout. Flip the switch and payment scripts, shipping rules, fraud tools and custom fields silently stop working — on the page that takes the money. There's no converter for the customizations. I migrate it by hand, on staging, and prove the payment path before it goes live.

Every customization mapped, then rebuilt block-nativeHooks, template overrides, conditional fields, address validation — inventoried and re-implemented the way the block checkout expects.
Gateways & shipping re-verified with real transactionsStripe, PayPal, local gateways, shipping rules and tax — tested end to end on staging, then again after the switch.
Incompatible plugins replaced or bridged, not ignoredThe usual reason stores fall back to classic. I find the block-compatible path — or tell you honestly it isn't there yet.
Faster checkout, better INP, future-proofThe block checkout is where WooCommerce ships new features first. Your client stops being left behind.
Pricing: from €600 for a store with few customizations; typical €900–1,800. Bundled at a discount inside a page-builder exit. Fixed quote after a free dependency scan.
87%
of WooCommerce stores still run the classic shortcode checkout — and are now being prompted to migrate.
Classic checkout · 87%Block · 13%
Block checkout has been the default since WooCommerce 8.3; existing stores are nudged to switch in 9.x.
What breaks when you "just switch"
  • Payment scripts embedded in the shortcode flow stop authorizing.
  • Shipping rules & fraud checks hooked into the old structure don't carry over.
  • Custom fields & template overrides vanish — with the data they collected.
  • Half the plugin stack isn't block-compatible; the store quietly falls back to classic.
My honest take on AI

Where AI fits — and where it doesn't

I use AI tools every day. They make me faster. But they do the mechanical part — the judgment, the safety, and the WooCommerce-specific hard parts stay human.

What I let AI do

Tools & automation I lean on to move faster
  • Run scanners that flag the obvious issues fast
  • Read logs & errors to narrow down a conflict
  • Do the easy 80% of speed tuning (caching, images)
  • Auto-detect & roll back a bad update, debug simple plugin conflicts
  • Clean textbook malware and run monitoring
  • Draft the reports you hand to your client

What stays human — me

The parts no tool can safely or reliably do
  • Rebuild a store off a page builder — no converter exists
  • Manual WCAG remediation that actually holds up in court
  • Fix a live checkout taking real money without breaking it
  • Migrate a checkout to blocks without losing a gateway or a shipping rule
  • Hunt the backdoor & payment skimmer scanners miss, and sign off the PCI script inventory
  • Be the named person responsible when it matters

AI-fluent, not AI-dependent. I use the tools for the cheap 20–50% — and charge for the expertise, safety and accountability they can't touch.

Also handled

The rest of your WooCommerce fires

Everyday breakage the tools half-solve — I put it out under your brand, fast. Plus two compliance add-ons almost no agency offers yet.

Speed & Core Web Vitals

To 90+ mobile — including the cart and checkout plugins can't cache, and INP, the most-failed vital: variation swatches and add-to-cart at 250–700 ms on mid-range Android, flagged in your client's Search Console.

Tune-up from €350 · Full Core Web Vitals (INP + checkout + database) from €600. 44 → 94, 6.8s → 1.9s — report in your brand.
→ Capped at ~58? You need the rebuild ↑
URGENT

Emergency Fix

Checkout down · broke after an update · site down. Fixed on the live store, taking real orders, without downtime — and the real conflict resolved so a rollback isn't hiding it for next month.

From €150 · same-day +€100. Payment silently failing after a gateway update — orders flowing again the same day.
→ Never again: the care plan runs updates staging-first ↓

Malware, Skimmer & Security Cleanup

WooCommerce is now Magecart's primary target. Backdoors and checkout card skimmers that scanners miss — found, removed, entry point closed, store off the blocklists.

€320 / €480 / €850 — the top tier includes the PCI 4.0 payment-page script inventory. Reinfected twice by "cleanups"; clean since.

White-Label Care Plan

You sell and own the retainer; I run it. Not generic maintenance — WooCommerce health & compliance: staging-first updates, monthly checkout test, Core Web Vitals check, PCI script monitoring, a named specialist when it breaks.

€99 / €249 / €499+ per store per month. No update-related outage since onboarding.
ADD-ON

PCI DSS 4.0 Checkout Script Compliance

Requirements 6.4.3 / 11.6.1 — every script on the payment page inventoried, justified and integrity-monitored weekly. Mandatory since March 2025, even for Stripe/PayPal iframe stores. Almost no store complies.

Setup from €350 · +€29/mo monitoring (included from Priority care plan up). The deliverable a QSA asks for.
2026

AI-Agent-Ready Store Check

AI shopping agents are already buying — and they don't browse, they read structured data, live inventory and clean feeds. WooCommerce's own research: most merchants aren't ready.

€250 readiness audit · ongoing upkeep in the Dedicated care plan. Schema, feeds, llms.txt, agentic checkout hooks.
How working together goes

Slot me in, hand back the win

Modeled on how agencies already run white-label — minus the account-manager layer.

Brief me

Send the store, the issue, and your deadline. I confirm scope and a fixed quote before touching anything.

I diagnose

I work in staging under your brand, isolate the real cause, and flag anything worth knowing.

Fix & test

Applied and verified on staging before it reaches the live store. No surprises for your client.

Brandable handback

You get the fix plus a clean report in your name. I stay invisible, start to finish.

NDA-first, no exceptions. I sign your NDA before project details are shared, use your branding on every deliverable, and never contact your client directly — the confidentiality checklist agencies actually vet for.
In agencies' own words

Nearly 20 years of agencies coming back

Real feedback from the agencies and studios I've worked with — the reliability doesn't change, only the specialty has.

★★★★★
"One of the only reliable coders I have ever found on the web. Their work is excellent, communication is quick. I, along with my clients, are very happy and will use them for many future projects."
Jason · Agency owner
★★★★★
"Antony is a great guy to work with. Quick response times, great price, and he'll go above and beyond if anything needs fixing or adjusting."
Mason · Web studio
★★★★★
"We needed a fast, SEO-optimized, mobile-first store to compete in a very competitive vertical. Antony delivered on spec and kept us updated throughout. Strongly recommended!"
Michael Hans · Marketing agency
Partner pricing

Priced so you keep the margin

Partner rates — mark them up 1.5–2× and still win the work. Every price is a starting point; I confirm a fixed quote per store.

How it works: I quote you a fixed price. You add your margin, quote your client. No hourly surprises, no scope creep.
Page-builder exit (Elementor v3 / Divi) FLAGSHIP
Full rebuild on GenerateBlocks or Kadence, design preserved, Woo templates rebuilt. Typical €2,500–4,500, quoted by template count.
from€1,900
EAA / WCAG audit HIGH DEMAND
Manual WCAG 2.1 AA audit of the full purchase path (keyboard + screen reader) with a prioritised report in your brand.
from€650
EAA / WCAG remediation
Every finding fixed in code, checkout keyboard-navigable, accessibility statement published, re-tested. Standard store.
from€1,800
Block checkout migration NEW
Classic shortcode → block checkout with every gateway, shipping rule and custom field re-verified. Typical €900–1,800.
from€600
Speed tune-up
Caching architecture, images, scripts — the fast 80% done right, with a brandable before/after report.
from€350
Full Core Web Vitals (INP + checkout)
The expert 20%: INP on product/cart interactions, the uncacheable checkout, per-template CSS, database layer. Large catalogs quoted up.
from€600
Emergency fix URGENT
Checkout down, broke after an update, site down. Live-safe repair plus the real cause resolved. Same-day express +€100.
from€150
Malware, skimmer & security cleanup
Clean + close the door
Not just removal — the entry point found and shut, so it doesn't come back.
from€320
One-time · same-day typical
  • Manual scan & removal, backdoors included
  • Entry point identified & closed
  • Core & plugin integrity check
  • Restored & verified clean
Most popular
Emergency + skimmer forensics
Priority response, blocklist recovery, and the checkout checked for card-stealing code.
from€480
One-time · prioritised
  • Everything in Clean + close
  • Checkout skimmer forensic check
  • Google / blocklist recovery
  • Hardening & priority turnaround
Full overhaul + PCI
Deep clean, reinstall, monitoring — and the PCI 4.0 script inventory your client's QSA will ask for.
from€850
One-time · serious / repeat
  • Everything in Emergency
  • Clean core reinstall
  • 90-day reinfection monitoring
  • PCI DSS 4.0 payment-page script inventory
  • Security report for your client
White-label care plans — WooCommerce health & compliance, monthly, per store
Essential
What a dashboard does, plus what it can't: a human checking the store actually sells.
€99/ mo
Resell at your own rate
  • Staging-first safe updates
  • Weekly backups, uptime & security monitoring
  • Monthly checkout test transaction
  • Monthly Core Web Vitals / INP check
Best value
Priority
Fixes included, compliance covered, a report your client reads.
€249/ mo
Sweet spot for active stores
  • Everything in Essential
  • Priority fixes when things break
  • PCI 4.0 weekly script monitoring
  • Quarterly accessibility spot-check
  • Brandable monthly report
Dedicated
Reserved hours each month plus the forward-looking work.
from€499/ mo
For busier agencies
  • Everything in Priority
  • Reserved dev hours, roll forward
  • AI-agent-readiness upkeep (schema, feeds, llms.txt)
  • Fastest response
Add-ons — sold alongside any service
PCI DSS 4.0 checkout script compliance
Req. 6.4.3 / 11.6.1: script inventory, business justification, integrity verification and weekly change monitoring. Setup, then +€29/mo (free from Priority care plan up).
setup from€350
AI-agent-ready store audit
Structured product data, feeds, live inventory signals, llms.txt, agentic checkout hooks — with a prioritised fix list.
flat€250
Accessibility statement only
The legally required statement written and published, for clients who need the page before the full remediation.
flat€250

Every store is different — send the details and I'll come back with a fixed quote you can build your own price on. Flagship work is scoped at senior rates; emergencies and volume work stay deliberately cheap.

Hand me a job

Got a WooCommerce fire to hand off?

Tell me about the store, the problem, and your deadline. I'll come back with scope, a fixed quote, and how I'd approach it.

Direct to meantony --at-- psdgator.com — no ticket queue, no account manager.
NDA-readySend yours and I'll sign before we start.
Fast to respondEspecially for broken-checkout and security emergencies.
PSDgator · Antony Papamichail (Redshift Web Development)Aeroporias 1, Thermi, Thessaloniki, Greece

The more detail you give, the faster I can scope and quote it.

Goes straight to my inbox — no CRM, no auto-responder, no newsletter. Your details are used only to reply to you.
Protected by reCAPTCHA — Google's Privacy Policy and Terms apply.